It's become a ritual. Week after week, I make it a point to gauge audience expectations from a forthcoming movie on Twitter and Facebook. Based on what they have seen in the promos of a forthcoming film, or after listening to its soundtrack, the prospective viewers/moviegoers share their thoughts on the movie on my timeline. MAUSAM, I must add, had generated tremendous excitement prior to its release for varied reasons. One of the key reasons being, it is helmed by one of the most respected and accomplished actors of India -- Pankaj Kapur. This, in my opinion, is also its unique selling proposition.
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